Web & SaaS Platforms
Custom web apps, multi-tenant SaaS, admin dashboards, CRMs, ERPs and internal tools — built around the person who opens them every morning.
- SaaS platforms
- Enterprise apps
- Dashboards & portals
- CRM / ERP
Software · AI · Hardware — one engineering team
From factory sensors and AI inspection to SaaS platforms and mobile apps — one team takes the product from idea to deployment, and keeps it running afterwards. Software, hardware, cloud and support, under a single delivery plan.
Signal path
Sense
Sensors & data in
Decide
AI on the edge
Connect
Cloud & APIs
Use
Apps & dashboards
The stack behind the products we ship
Solutions
Five industries we know well, and five packaged engagements with a timeline and an indicative budget. Pick the nearest one — the first call is then about fit rather than about what a quote might look like.
Packaged engagements
Fixed scope, a timeline, and a starting price from the rate card.
What we build
Twelve capabilities that usually live in as many different vendors. We keep them under one plan — so the design, the code and the silicon are decided together, not in sequence.
Custom web apps, multi-tenant SaaS, admin dashboards, CRMs, ERPs and internal tools — built around the person who opens them every morning.
Native iOS & Android and cross-platform apps with device pairing, offline behaviour and clean store releases that pass review the first time.
Unity and Unreal games, 3D art and character work, architectural visualisation, VR / AR / XR, 3D animation video and motion graphics — art and code from one studio, playable prototype to store release. There is a playable demo on the page.
Applied AI that decides, not just displays — assistants grounded in your own documents with citations, document intelligence, agents that take actions, computer vision and on-device AI. Claude, GPT and Gemini behind one interface. There is a working demo on the page.
REST and GraphQL APIs, scalable cloud architecture and the DevOps to ship it — on AWS, Azure, GCP or Firebase, containerised and observable.
The part most software teams can't do: custom PCBs, C/C++ firmware, sensor integration and edge AI on real silicon — designed to be manufactured.
Precision 3D design for engineering, manufacturing and visualisation — models built to real tolerances, ready for CNC, 3D printing or tooling.
Once it is built, the right people have to find it. Technical SEO, performance campaigns and content — measured against leads and sales, not impressions.
Marketplaces, booking, FinTech, healthcare, logistics, e-commerce and POS — domain-shaped products with the compliance and scale they demand.
Research, wireframes, interactive prototypes and design systems that make complex operator tools feel effortless — not just demo-pretty.
macOS, Windows and cross-platform Electron applications for teams that need real desktop power, not a browser tab.
Long-term technical partnership: feature development, store deployment, performance and security hardening at a predictable monthly cost.
Why teams choose us
Most product failures happen at a handover — design to engineering, software to hardware, launch to maintenance. We're organised to make those seams disappear.
The expensive failures in digital products happen at the seam between disciplines. Design, software and hardware sit in the same review here.
Working units and release candidates early, so decisions are made against something real instead of a slide.
We build the version that survives your fiftieth thousand user — clean data models, observability and staged releases from day one.
Dedicated AI engineers deploying LLMs, RAG and edge vision in production — not bolted-on wrappers, but systems that make decisions.
An engineer reads your brief, not a form queue. Clear scope, honest trade-offs, and a reply within one working day.
Role-based access, audit trails, secure firmware update paths and data handling built to stand up to an audit.
Current frameworks and platforms chosen for the next five years of the product, not the last five.
Most clients stay on a maintenance retainer. We optimise for the second year of the relationship, not the invoice.
Selected work
Each is a genuine class of product we deliver, shown as a demonstration build we own rather than as a client engagement. The client work itself sits under NDA and is walked through on a call.
Retrofit sensor nodes, a gateway that logs through outages, and a dashboard with threshold alerts to the supervisor's phone.
A Jetson station beside the conveyor runs the model on-device — pass/fail in milliseconds, keeping only images of rejects.
Custom PCB, enclosure, OTA firmware, the pairing flow, the mobile app and the cloud behind it — plus a pilot batch.
One web panel with role-based access, scheduling and an action log — replacing a drawer of single-purpose apps.
Sealed multi-sensor loggers, excursion alerts and one-click export of a signed report for any date range.
Live builds
Not screenshots — the actual production bundles, built and owned by us to demonstrate a class of product. Grouped by the kind of business each one was built for, so you can go straight to the row that looks like yours. Client engagements are under NDA and are talked through on a call.
In build
Client work pays for these. Each page below says what the product is and deliberately not how it works — design partners see the rest under NDA.
A box that sits on a network, notices the fault before anyone rings in, and says in one sentence what broke and where. Built for the layers nobody else instruments — the cable, the switch, the link to the ISP — and it runs entirely on site, air-gapped if that is what the building needs.
Most denied medical claims are never fought, because fighting one costs more in staff time than the claim is worth. AppealIQ reads the denial, works out why it happened, drafts the appeal with the payer's own policy cited, files it and chases it to a decision — with a human approving every letter before it leaves.
Technology
Current frameworks and platforms picked for where the product is going — from the browser all the way down to the microcontroller.
How a project runs
A predictable delivery rhythm with a decision point you control at every step — from the first sketch to the retainer that keeps it running.
We pin down what the product must do, cost and survive — the constraint that worries you most first.
Users, domain, technical feasibility and the competitive edge worth building toward.
Scope, architecture and a delivery plan with decision points you control.
Wireframes, interactive prototypes and a design system your product grows into.
Software, cloud and — where needed — firmware and hardware, built against one plan.
Automated and real-condition testing; we fix what only the field reveals.
Store releases, cloud rollout and staged over-the-air updates without downtime.
Ongoing releases, monitoring, security and features on a predictable retainer.
By the numbers
Core engineers
Software developers
Hardware & embedded engineers
Divisions, one delivery plan
Industries
We adapt to the compliance, data and scale each sector demands — carrying the constraints into the architecture, not bolting them on later.
Not ready to talk?
The lists we work through with clients, published in full with no form in front of them — including the parts where the honest conclusion is that you should not start the project yet.
The people behind it
A small team, named in the proposal, with the engineer who scoped the work still on it when it ships.
Sourabh
Founder · TheGradleW Technologies
Most agencies that say “end to end” mean they will subcontract the half they do not do. We started this one because the handover between the firmware team and the app team is where connected products quietly fail — and nobody owns that seam.
So we own it. The board, the firmware, the cloud, the app and the dashboard are one plan with one team answerable for all of it. When something does not work at the boundary, there is no second vendor to point at.
The other thing we decided early: say the unprofitable thing out loud. If a rule engine beats an AI model for your problem, we will tell you, and we will lose the bigger project. Roughly a third of our discovery calls end with us recommending something smaller than the client came in asking for. The ones that go ahead after that conversation tend to stay for years.
— Sourabh
Whoever runs your discovery call stays on the project. Scope is written by the person who will have to build to it, which is the cheapest way we know to keep an estimate honest.
Schematic, PCB layout, C/C++ firmware and the bring-up. The part most software shops subcontract and most hardware shops will not pair with an app team to do.
Design, front end, backend, cloud and the admin surface — built as one system rather than as three handovers.
On a retainer you get a specific engineer who knows your system, not a shared queue. You will have their name before you sign.
Instead of testimonials
Client work sits under NDA, and a quote without a name and a company is worth nothing to you. Named references are available on request at proposal stage — the people who would give them are the reason we are careful about asking.
We will talk you out of it
About a third of our discovery calls end with a smaller recommendation than the one the client arrived with — a rule engine instead of a model, an integration instead of a rebuild, or nothing at all this quarter.
Fixed price against a written scope
Not a day rate that drifts. Change requests are quoted and approved before they start, and the rate card for every capability is published on this site.
Your code, your cloud, from day one
Source in your repository from the first commit and infrastructure in your account. There is no part of what we build that you have to keep renting from us.
We write down what we are not
No SOC 2, no ISO 27001, no regulatory submissions, no criminal-record checks. Where a vendor would stay quiet, we put it on the page.
FAQ
If yours isn't here, send it in your brief — an engineer will answer it directly.
Digital products, end to end: web and SaaS platforms, mobile apps, AI systems, cloud backends — and, when the product needs it, the custom hardware and firmware beneath. Most software teams stop at the API; we can take a product from a breadboard to the app store.
Startups, enterprises and product teams — from a napkin sketch to a fleet in the field. One team, concept to production.
Start a project
Send us the constraint that worries you most. An engineer reads it — not a form queue — and replies within one working day.
Lucknow, Uttar Pradesh · India